The Fatigue/Overload Shield Failure
The Fatigue/Overload Shield Failure
From Pre-Suasion by Robert B. Cialdini — Chapter 9
The Framework
Correction mechanisms require cognitive resources.
How It Works
The Fatigue/Overload Shield Failure provides a structured approach to understanding Associative Coherence, Authority and Credibility, Cognitive Accessibility as presented in Chapter 9 of Pre-Suasion.Related Concepts
Concepts explored in the same chapter:
- Associative Coherence
- Authority and Credibility
- Cognitive Accessibility
- Cognitive Fluency
- Correction Mechanisms
- Covert Influence
- Framing Effects
- Halo Effect
📚 From Pre-Suasion by Robert B. Cialdini
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