Focal-Is-Causal Effect
Focal-Is-Causal Effect
From Pre-Suasion by Robert B. Cialdini — Chapter 4
The Framework
Whatever receives focused attention is automatically presumed to have causal power.
How It Works
Focal-Is-Causal Effect provides a structured approach to understanding Authority and Credibility, Camera Angle Bias, Covert Influence as presented in Chapter 4 of Pre-Suasion.Related Concepts
Concepts explored in the same chapter:
- Authority and Credibility
- Camera Angle Bias
- Covert Influence
- Focal-Is-Causal Effect
- Focusing Illusion
- Locus of Control
- Rapport Building
- Romance of Leadership
📚 From Pre-Suasion by Robert B. Cialdini