Margin Notes

Kinship Framing

Kinship Framing

From Pre-Suasion by Robert B. Cialdini — Chapter 11

The Framework

Using familial language, contexts, or imagery to activate kinship-associated responses before delivering a message.

How It Works

Kinship Framing provides a structured approach to understanding Behavioral Entrainment, Covert Influence, Isopraxism as presented in Chapter 11 of Pre-Suasion.

Related Concepts

Concepts explored in the same chapter:


📚 From Pre-Suasion by Robert B. Cialdini