Margin Notes

The Gift Card Referral Strategy

The Gift Card Referral Strategy

From $100M Leads by Alex Hormozi — Chapter 13

The Framework

Give customers a gift card worth ~1/3 program cost with 7-14 day expiration.

How It Works

The Gift Card Referral Strategy provides a structured approach to understanding BAMFAM, Client Financed Acquisition, Customer Referral Programs as presented in Chapter 13 of $100M Leads.

Related Concepts

Concepts explored in the same chapter:


📚 From $100M Leads by Alex Hormozi